Contact homeowners directly from your phone

APPRAISAL LEAD PRICING

CraftJack's appraisal leads cost between $15 and $20 per lead.* The lead price fluctuates based on the specific service you sign up for and how quickly you call the lead.

WHAT MAKES CRAFTJACK’S APPRAISAL LEADS UNIQUE?

We’re different from other lead generation companies. We give you advantages such as discounts for calling quickly, dedicated account managers, credits for bad phone numbers, and a lot more. Not only do these add up to lower your costs per lead, but they also mean you have a better chance of winning the job each and every time. 

We also know that speed matters when it comes to converting leads. For example, about 88% of converted leads are contacted within the first 24 hours.

COMMERCIAL LEADS

Although we were founded in 2011 focused on residential leads, it’s been impossible to ignore the growth in the commercial sector. That’s why we have started offering commercial leads alongside those from homeowners. We provide these across all service categories, including appraisals. If you don’t specialize in commercial jobs, you are of course free to sign up for only residential leads.

DEDICATED ACCOUNT MANAGERS

You’ll be given your very own account manager when you sign up with us. That means every time you call us, you’ll be talking to someone who knows your business, your schedule, and what you need to do to win more appraisals. 

Working with a larger lead generation company most likely means you’ll be passed from representative to representative every time. You’ll be starting over from scratch essentially with each new contact. 

FREE REVIEWS

Property owners want to trust the professionals they bring to appraise their properties. They will listen to others who have had similar experiences, which means your reviews matter a great deal. Fortunately, we provide you with free reviews on your account page. 

Here’s how it works: Once you receive a lead, you can request a review from the property owner through CraftJack Lead Manager. We’ll send the owner an email asking for a review instantaneously. If they agree, what they write will appear on your profile and hopefully encourage others to do business with you.

CREDIT FOR BAD LEADS

Even though we thoroughly screen every lead we get, a few bad leads are bound to slip through the cracks every once in a while. That’s why we offer you a credit when this happens. If the number you call turns out to be fake or the person turns out to be a renter, there’s nothing to worry about on your end. Just contact your account manager or request a credit through your profile and we’ll take care of everything. You can use the credited amount toward your next lead.

HOW DOES CRAFTJACK FIND YOUR APPRAISAL LEADS?

We operate websites where homeowners are able to submit their project information and get matched with contractors in their area that are signed up for the specific service they need. These typically are viewed by people who are interested in having their homes or commercial buildings appraised. This is why these websites also feature a contact form they can fill out for more details. For commercial properties, you may receive leads from business owners and investment groups that own residential real estate, as well as real estate agents serving both markets. 

Once we have their contact information, we begin to check these leads against our lineup of professional appraisers. Our process ensures that you will never receive a lead for a job that doesn’t match your service area or specialties. 

To see how the entire process works, please watch the video below: 

READY TO SIGN UP?

Now that you know what CraftJack and our top lead generation software can do for you and your business, it’s time to sign up and start receiving the appraisal leads you need. To get started, fill out the lead form at the top of the page. 

If you have any questions about us or our processes, you’re welcome to give us a call at 866-332-7134. 

*Prices are subject to change.